Digital Product Lead at Primark, Reading/Remote, 6 Months initial, £Contract Rate

Product Lead | Customer Engagement & CRM

Location: Reading (Hybrid 1 – 2 days per week)

Duration: Initial 6 Months Contract

Day Rate: Competitive Inside IR35

We're looking for an experienced Product Lead to drive the development and delivery of strategically important customer propositions.

This is a senior product role suited to someone who has successfully brought high-profile, customer-facing products and propositions to market, ideally within a complex enterprise environment. You'll be responsible for shaping product strategy, influencing senior stakeholders, and driving initiatives from concept through to delivery.

What You'll Be Doing

• Lead the development and launch of strategic customer-focused products and propositions.
• Define product vision, roadmap, priorities, and success measures.
• Work closely with business, technology, data, and delivery teams to drive outcomes.
• Build strong relationships with senior stakeholders and act as a trusted advisor.
• Drive product discovery, prioritisation, and delivery in a fast-paced environment.
• Ensure products deliver measurable customer and business value.

What We're Looking For

• Proven experience in a Product Lead, Senior Product Manager, or Product Leadership role.
• Track record of delivering complex, high-profile, or strategically significant products.
• Strong stakeholder management skills with the ability to influence at senior leadership level.
• Experience operating independently and driving initiatives with minimal direction.
• Excellent communication skills with the ability to articulate ideas clearly, adapt to different audiences, and influence effectively.
• Strong commercial awareness and customer-centric mindset.

Highly Desirable Experience

• Customer Engagement
• CRM
• Personalisation
• Customer Data or Digital Customer Experience platforms

This is an exciting opportunity to join a high-profile programme and help shape the future customer experience within a global organisation.

Interested? Apply now or get in touch to learn more.