Search Engine Optimisation Specialist at Conception Marketing, Remote, £Freelance Rate

Search Engine Optimisation Specialist

About us:

We are a digital marketing consultant dedicated to delivering high-quality digital solutions for our diverse portfolio of clients. As we continue to grow, we are seeking a talented and experienced Freelance SEO Expert to join our team on a flexible, project-by-project basis. In this role, you will be responsible for improving website rankings, driving organic traffic, and optimising on-page and off-page SEO.

Job Overview:

The SEO Specialist will manage a growing portfolio of clients on monthly retainers, ensuring their websites perform optimally in search engine rankings. You will conduct site audits, analyse performance metrics, and implement necessary changes, collaborating closely with the rest of the team.

Responsibilities:

• Keyword Research and Competitor Analysis: Conduct comprehensive keyword research to boost websites’ visibility and attract high-converting traffic, and do competitor analysis to put together an informed strategy.

• On-Page Optimisation: Optimising website content and structure for improved search engine rankings.

• Off-Page SEO: Building authority and trustworthiness through external factors like developing and implementing link-building strategies.

• Website Speed Optimisation: Improving site speed for better user experience and search rankings.

• Mobile-Friendliness: Ensuring websites are optimised for mobile devices.

• Google Search Console Setup and Monitoring: Setting up and monitoring tools for insights into website performance.

• Google Business Profile Optimisation: Optimising Google My Business profiles for local visibility.

• SEO Analytics and Reporting: Monitor, analyse, and report on SEO performance using analytics tools to track performance and make informed decisions.

• Stay updated with the latest SEO trends and algorithm updates.

Qualifications:

• Proven experience as an SEO Specialist or similar role in a web agency or digital marketing environment.

• Strong understanding of SEO principles, tools, and best practices.

• Proficiency in Google Analytics, Google Search Console, and other SEO-related tools.

• Excellent analytical skills with the ability to interpret data and derive insights.

• Excellent organisational skills and an ability to manage multiple projects at once.

What We Offer:

• A collaborative and supportive work environment.

• Flexible working arrangements to promote work-life balance.

• This is a remote, freelance position, offering the opportunity to collaborate with a dynamic team and work on exciting projects.