SEO Specialist/Copywriter at Woolly Mammoth, Remote, £20-£80 per hour

About Woolly Mammoth:Woolly Mammoth is a luxury event curation company that specialises in creating unique, tailored experiences in premium residential properties. We collaborate with creative companies and innovation-focused teams, providing not only inspiring venues but also seamless support throughout the event-planning process. Our goal is to deliver extraordinary, memorable events with attention to every detail.

Job Description:We are seeking an experienced freelance SEO Specialist and Copywriter to enhance our website's performance and help us expand our online visibility. You will play a key role in implementing and refining our SEO strategy, optimising our site for search engines, and producing engaging, keyword-optimised copy that speaks to our target audience in the luxury event space.

Key Responsibilities:

• SEO Strategy Development and Execution
• Review and analyse the existing SEO audit, challenge assumptions if necessary, and use it as a foundation to define a comprehensive SEO strategy.
• Identify and define the most relevant keywords for Woolly Mammoth to target, aligning with our industry and target audience.
• Copywriting and Content Optimisation
• Create keyword-rich, engaging copy for our web pages that accurately reflects our brand’s tone and appeal.
• Ensure all content is aligned with SEO best practices and integrates seamlessly with the user experience on our website.
• Metadata Management
• Write and integrate optimised meta descriptions, title tags, and other necessary metadata for all website pages.
• Update and maintain the site map, and ensure the list of indexed pages is accurate and up-to-date.
• Performance Monitoring and Adjustments
• Use tools like Google Search Console and other relevant software to monitor site performance and make data-driven adjustments to improve our rankings and visibility.
• Track and report on SEO KPIs, providing insights and recommendations for continuous improvement.
• WordPress Integration
• Directly implement content updates and SEO changes in WordPress, ensuring smooth functionality and accurate representation across all pages.

Nice-to-Have Skills:

• Link-Building
• Identify and reach out to relevant influencers, industry experts, and websites to acquire high-quality backlinks.
• Analyse competitors’ backlinks using tools like SEMrush, leveraging insights to enhance our link-building strategy.
• Explore paid backlink opportunities to boost site authority and ranking.

Requirements:

• English speaker/writer with a strong command of SEO-focused copywriting.
• Proven experience defining and implementing SEO strategies in alignment with business goals.
• Proficiency in keyword research, metadata management, and using Google Search Console.
• Familiarity with WordPress, with the ability to integrate content and manage SEO configurations directly.
• Experience using SEO tools such as SEMrush, Moz, or similar.

Job Type: Freelance

Pay: £20.00-£80.00 per hour

Benefits:

• Company events
• Company pension
• Work from home

Experience:

• SEO: 1 year (preferred)

Work Location: Remote